"Streaming" Capitalism



 According to Benedict Anderson, it was the cultural technology

of "print capitalism" embodied in the mass production

of newspapers and books which formed part of the material basis

for the imagined community of the nation state.

  The emergence of print-as-commodity,

the homogenization of localized dialects and vernacular languages

into a singular, hegemonic linguistic style,

and the quotidian ritual of reading and disposing of the daily newspaper,

all helped give

shape and coherency to the citizen-as-consumer

as the "real" subject of nation-based capitalism.

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Following Anderson, it may be helpful to consider virtual radio

and the World Wide Web as components of a cultural technology

of "streaming capitalism". This cultural technology engenders

what Bill Gates terms "friction free

capitalism." 

This friction free zone is a smooth virtual space of liquid capital 

where there is a perfect articulation of consumer desire

and the object of its fulfillment as all noise or interference

between consumer and producer is

eliminated.... 
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